Stand-Up India (SUI) scheme has been launched by Hon’ble Prime Minister (PM) on the occasion of Independence Day i.e. August 15, 2015. The Government of India (GoI) has launched a campaign “Stand-Up India”. Mitra Portals provide credit access to entire banks as also handholding support to avail loans for setting up an enterprise (including Mudra Loans / MSME Loans / Stand-Up India Loans). Thousands of MSMEs have already got benefited from handholding support as also online loans.

What is Stand-Up India

Stand-Up India Scheme Facilitates bank loans between 10 lakh and 1 Crore to at least one Scheduled Caste (SC) or Scheduled Tribe (ST) borrower and at least one woman borrower per bank branch for setting up a greenfield enterprise. This enterprise may be in manufacturing, services or the trading sector. In case of non-individual enterprises at least 51% of the shareholding and controlling stake should be held by either an SC/ST or woman entrepreneur.

Important Steps

Stand-Up India Ecosystem


me4WE initiative by SIDBI

If you are a woman entrepreneur, then don’t worry. A group of women employees of SIDBI and some successful women entrepreneurs have volunteered to help women entrepreneurs approaching the portal as part of the me4WE (mentor enablers for women entrepreneurs).

Our Mentors are here in Voluntary Womens club to help you in each and every step. To get in touch with them first login to the portal..

To login please click here

Choose me4WE support while filling the application form or choose from hand holding support

Get help along the way..

The emerging enterprises can seek handholding support online on the portal itself on fee basis.

For availing hand-holding support, click here

The hand-holding support is based on self-assessment module which works on hypothesis that aspirant need not know scheme explicitly, he will be guided. A set of questions at the initial stage are to be responded, some of them are (i) Category of the Borrower – SC / ST / Women, (ii) Location, (iii) Nature of Business, (iv) Details of Existing / Present Bank Account, (v) Any previous experience of business, (vi) Requirements of skills / training (technical / Financial), (vii) Assistance needed for preparation of a project plan, etc. Based on the responses, the portal provides relevant feedback and helps categorizing the visitor to the portal as a “Ready Borrower” or “Trainee Borrower”.

Prepare Project Report

To help you prepare a Detailed project report (DPR) or Techno-Economic Viability Report (TEV), you can view various bankable project profiles on the portal, grouped by industry, MSME classification (Micro, Small and Medium) and loan amount.

Click Here to view Project Profiles

Available subsidies

There are various State level and Central level subsidies available under this scheme. Subsidies specifically related to SC/ST & Women are also collated and Categorized

Click Here to know more

Collateral Free Loans

If you are in need of credit facility / loan, but do not have collateral security, you can avail credit guarantee coverage available for Stand-Up India through NCGTC (National Credit Guarantee Trustee Company) under CGSSI (Credit Guarantee Scheme for Stand-Up India).

Audio Visuals

Audio visuals are hosted on Standupmitra portal managed by SIDBI in 13 vernacular languages, which will help you to understand more on how to access the portal and apply for availing an MSME loan.

Standupmitra Audio Visuals

More questions?

Your enquiry (as an applicant, Handholding agency or bankers) can be aptly handled at FAQ (Frequently Asked Questions) section.

Call Us at National Toll Free Number 1800 180 1111/1800 11 0001

Click Here for FAQs